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A Custom benefit is a private Markdown message connected to a product entitlement. Use it when fulfillment is information rather than a file or an automated third-party role.

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Good fits

  • A private scheduling or onboarding link
  • Instructions visible only after payment
  • A support address reserved for customers
  • A partner-service coupon or redemption code

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Configure delivery

Set Description to the label the customer should recognize, such as Your onboarding link. Put the protected content in Private note, then attach the benefit to a product. Ruba renders the note in three entitled surfaces: the checkout completion page, the purchase confirmation email, and the Customer Portal.
Do not use an empty Custom benefit as a generic SaaS entitlement. Feature Flags are designed for application access checks and support structured key-value metadata.